Mould industries are no tools to open up the backbone of the leading enterprises, especially in foreign markets skills, overall competition in the industry and so did not quite distinct strengths. Especially the skills of innovation, skills and innovation is critical to the creation of a mold, but the country is still very weak. Development of China Mould Industry blocked Currently Mould basic sources of business generated from foreign orders, there is a very high dependence on exports, if encountered, then the international financial crisis, affected many companies export market will face a sharp contraction. When creating a brand, but also lags behind in this industry, many companies rely on OEM consumer, brand and core competencies are relatively scarce. Blind expansion of China's mold is an important factor leading to confusion in the market but also hinder the development of mold.