When the storm comes, some fragile bird and attack; But gorky's petrel Shouting: "let the storm come more fiercely!!!!" It is also applies to the selection rule of the enterprise. Part of the enterprise into the "failures" torrent, another part of the "haiyan" grow brave face cruel environment, blood, transformation and upgrading.
Hardware as an important parts of sanitary ware industry, especially the faucet in People's Daily life plays a very important role, and hardware companies in the "life" dancing, struggling for dreams. Only the "tip" into the legs, brave came up to prince "interests" to become a beautiful bride, otherwise, in the end, can only become a bubble disappear in the vast ocean.
In hardware enterprises how to face "challenges"
(a) building brands. Financially aware, the brand is long-term survival of spinal cord, an enterprise is an enterprise of "calcium", calcium enterprise consequence "rickets", how to stand back, brand is the key. Can withstand the test of time, the surviving enterprises are mostly brands, such as Zhang Xiaoquan knife cut, yangjiang knife cut, etc.
(2) the hardware enterprise product optimization, from quantity to quality. Many labor-intensive enterprises in China live on OEM, a commodity only extract a few dollars or even a few cents profit, cost more to make ends meet; Shopping price and some enterprises that carry on "dumping" case, it seems to be some not worth the cost. To high-end products, natural increased profits, jump out "the meager profit but high turnover" cycle.
(3) another new financing way. Such as ningbo fastener industry association and the export credit insurance company of China, ningbo branch signed a cooperation agreement. This means that the export of fastener industry will get the insurance policy comprehensive support and preferential. Or means of enterprise development, help each other, using 1 + N pattern, with leading enterprises advance together. As long as the thought, insist, believe to be able to survive difficult times. Is located in yinzhou district, ningbo city, zhejiang town of gainesville, ningbo south built screw fasteners co., LTD., with its city famous trademark "JT" successful trademark pledge, yinzhou bank loans 3.96 million yuan credit, it is the policy of trademark pledge of zhejiang province, in the first use of trademark intangible assets financing of successful cases.
Hardware companies in the "point" in the hardware enterprise faced with the high cost of pressure:
(a) rising raw material prices. 2011 a year, or further back to the international iron ore barometer climbed all the way, which makes the hardware industry in the downstream industry chain pressure increased, most will be involved in the hardware industry iron ore; Oil prices soared, it is a great news for energy-intensive hardware industry, and also to a certain extent, affect the hardware industry logistics; Prices soaring, resulting in the lamps and lanterns of downstream industry chain enterprises, wind power equipment, such as severe losses, so some companies change professions "hoarding of rare earths," comparable to treatment than gold.
(2) the rising labor costs. Hardware industry is labor-intensive industries, this requires a lot of employees to maintain normal operation in the "standing in" industrial chain, but grow into labor after the 80 s, the group of young people by parents "spoil" most is not willing to engage in heavy manual labor, and adults living cost pressure led to the hardware industry wages, and many enterprises pay do not leave talents; In some hardware enterprises, with advanced automated process is also faced with the "labor shortage", some skilled technical workers, or technical personnel "battle sword go tianya" also need higher wages to retain, for the hardware enterprises, especially in hardware enterprises, is a dull pain.
(3) of the ascendant and central bank interest rates upward. The appreciation of the renminbi for foreign trade export-oriented small and medium enterprises is also a camp, for hardware enterprises, cost increase would need to increase sales prices, RMB appreciation against the dollar, so, only on the basis of improving again into consideration exchange rate, I'm afraid the price will affect the foreign enterprise capacity and purchasing power, and the European debt crisis, U.S. stocks tumbled, the global financial environment so unstable, it is worse for hardware enterprises; A few times a year, the central bank interest rate rises, is back again with heavy mountain high hardware enterprises, make the financing difficult, let hardware enterprises
Layers of waves in the failures of rumours kept coming moment, miserable in hardware enterprises, as a pursuit of "the prince of interests" mermaid, in order to survive and dream, of hard support on blade, dancing, seem very beautiful, in fact, every step in a drop of blood.