China National Hardware Association recently said outside, experienced 30 years of rapid development, China has become the world's most important tool manufacturing centers and consumer markets, China's production of hand tools and power tools in addition to fully meet the domestic market demand, but also a large number of exports to the around the world. China National Hardware Association branch chairman, executive vice president and chief tool Portland stone monk told reporters that the current critical period, China's hardware industry is at a tool to enhance the core competitiveness of the industry mainstream companies are increasing their technical equipment investment and reform in order to take the healthy development of low-carbon, environmentally friendly, energy-saving. Domestic tool in order to determine the next five-year development goals, and strive to work together through the whole industry to achieve increased from quantitative to qualitative transformation. Blue Monk said that currently, 70% of the global total tool by China, the United States, Germany and other places of production is completed. Among them, the Chinese tool manufacturing plays an important role in the global industrial chain. Statistics from customs showed that the "Eleventh Five-Year" period, China's annual export growth rate of the tool are more than 20%, in 2010 the total value of Chinese exports a variety of tools over 8 billion U.S. dollars; January to June to complete the export 49.04 billion, an increase of 25.4%. currently, more than 160 countries worldwide Chinese tool products. It is reported that in the next five years, domestic tools and strive to achieve new breakthroughs in product development, standards development and market exploration. There are five specific development goals: First, the entire industry on the basis of steady growth, for 2015 exports $ 10 billion, of which export their own brands strive to achieve 10% to 15%. Second, the guide leading enterprises to create synergy through optimal allocation and other equity participation in the international market competition. In this process, to basically eliminate high energy consumption, high pollution enterprises. Third, the introduction of advanced management system, increase research and innovation, and strive to build one to two provincial or national engineering technology centers, funding for research and innovation to ensure that not less than 5% of sales, has been declared or acquire patents have half to put into practical use. Fourth, we need to encourage large enterprises grasp the quality of management, the establishment of a high level of professional equipped with advanced laboratory testing equipment, and for routine quality control. Fifth, we must expand the international market for Chinese brand awareness, and strive for more China-made high-end tools products into foreign markets; while increasing share of the domestic high-end products. Blue Monk said that to achieve these goals, we must first strive to do the Chinese tool brand development work, especially tools to improve and expand Chinese independent brand awareness in the domestic market, so that enterprises in the process of nurturing and create brand continuously improve their competitiveness, increase technology and equipment investment in the next five to 10 years and strive to form a group annual turnover of 1 billion yuan of enterprise-class, and cultivate 3 to 5 world-renowned brand and a large number of tools of well-known domestic tools brand. China National Hardware Association, Zhang Dongli this adds, "Twelve Five" period, domestic tool industry should increase the pace of transformation and upgrading. Production enterprises should pay more attention to quality and safety and technological innovation. Only in this way, Chinese tool industry can be achieved from manufacturing power to create powerful nation forward. Meanwhile, the industry can not be vicious competition between competing counterparts should work, and through cooperation with international counterparts to promote self-development and global hardware industry. At present, China has emerged a number of tools of well-known companies, such as Shandong Maxpower Tool Group, Ningbo Great Wall Precision Industrial Co., Ltd. and so on. These companies have also expressed the head of his own direction of development for the next five years the industry views and enterprise development priorities. Shandong Deng Wei, chairman of the Group of river power tools that significantly improve rapid economic growth, income, making high-end, brand-oriented tools in the market demand for higher and higher, which is to enhance the competitiveness of domestic tool for future key . Like other manufacturing industries, like China, at present, domestic tools increasingly faced with rising labor costs, a shortage of ancillary products, power resources are not enough, challenges such as increasingly stringent environmental requirements, how to achieve healthy development in the face of these difficulties, Deng Wei, Li Tool Group identified development principles are: to further strengthen the company to live wrenches, pliers, socket and tool set as the representative of competitive products, production lines for these products increased transformation efforts to ensure high efficiency and high quality. Meanwhile, stronger brands. Currently, the Group has Maxpower tool company had exported brand MAXPOWER, registered in the country as a step poise brand, and set up a text Dengmai Park Tool Co., Ltd., invested 100 million yuan for the construction of the brand. If you do not own a manufacturing brand, always only to others to do the wedding dress. How to cast a world brand? It's not easy to do a few ad can be achieved, the needs of enterprise product quality, technology, brand strategy, intellectual property, corporate culture and other elements to form a strong support system. Wall Seiko since 1984 to set up a fair, they establish a brand creation and brand protection awareness, developed the introduction of high-precision equipment, high-tech, high-level talent and setting high standards, to produce high quality "high five guidelines for action", made ​​no vulgar performance. Wall Seiko strive in the next five years, the focus on global tool industry development through unremitting innovation, close to the world brand goals.